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Entities Organizations Direct Development

Organization · Digital Marketing

Last updated 2026-04-23

Confirmed

Direct Development

Direct Development is a full-service digital marketing agency specializing in higher education. The company helps educational institutions 'do the impossible' by enrolling more students despite smaller budgets, fewer staff, and rising ad costs—essentially helping 'Davids beat Goliaths.' With roots in nonprofit fundraising from the 1980s, the agency reinvented itself in 2014 to focus exclusively on education and nonprofits using inbound marketing, full-funnel attribution, and sustainable strategies. They offer services in enrollment marketing, digital advertising, SEO, HubSpot integration, brand strategy, and website development.

Extended Facts

Legal name Direct Development, Inc.
Founded 2014
Contact hello@directdevelopment.com · sales
Team size ~11-50 (2025)
Address 3060 Williams Drive Suite 3013, Fairfax, VA, 22031, US

Relationships

People

Products

Enrollment Marketing Marketing Services
Digital Advertising Marketing Services
Search Optimization Marketing Services
Creative & Content Marketing Services
Brand Strategy Marketing Services

Identity Triangulation

Cross-platform entity consensus: 2 independent sources

SameAs links connect this entity to its canonical presence across authoritative platforms.

Schema Record

The Schema.org JSON-LD record for this entity. Available via the open API at the endpoint below.

/api/entity/direct-development JSON-LD · No auth
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Direct Development",
  "url": "https://directdevelopment.com/",
  "description": "Direct Development is a full-service digital marketing agency specializing in higher education. The company helps educational institutions 'do the impossible' by enrolling more students despite smaller budgets, fewer staff, and rising ad costs—essentially helping 'Davids beat Goliaths.' With roots in nonprofit fundraising from the 1980s, the agency reinvented itself in 2014 to focus exclusively on education and nonprofits using inbound marketing, full-funnel attribution, and sustainable strategies. They offer services in enrollment marketing, digital advertising, SEO, HubSpot integration, brand strategy, and website development.",
  "sameAs": [
    "https://www.linkedin.com/company/direct-development-inc"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Website",
      "value": "https://directdevelopment.com/",
      "url": "https://directdevelopment.com/"
    },
    {
      "@type": "PropertyValue",
      "name": "Linkedin",
      "value": "https://www.linkedin.com/company/direct-development-inc",
      "url": "https://www.linkedin.com/company/direct-development-inc"
    }
  ],
  "dateModified": "2026-04-23T14:34:56.392",
  "legalName": "Direct Development, Inc.",
  "logo": {
    "@type": "ImageObject",
    "url": "https://directdevelopment.com/hubfs/2024-website/images/dd-logo.svg"
  },
  "foundingDate": "2014-01-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "3060 Williams Drive Suite 3013",
    "addressLocality": "Fairfax",
    "addressRegion": "VA",
    "postalCode": "22031",
    "addressCountry": "US"
  },
  "slogan": "Marketing that works as hard as you do",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "hello@directdevelopment.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "Higher Education Marketing",
      "url": "https://directdevelopment.com"
    },
    {
      "@type": "Thing",
      "name": "Enrollment Marketing",
      "url": "https://directdevelopment.com/services/enrollment-marketing"
    },
    {
      "@type": "Thing",
      "name": "Digital Advertising",
      "url": "https://directdevelopment.com/services/digital-advertising"
    },
    {
      "@type": "Thing",
      "name": "Search Optimization",
      "url": "https://directdevelopment.com/services/search-optimization"
    },
    {
      "@type": "Thing",
      "name": "HubSpot Onboarding & Support",
      "url": "https://directdevelopment.com/services/hubspot-onboarding-and-support"
    },
    {
      "@type": "Thing",
      "name": "Creative & Content",
      "url": "https://directdevelopment.com/services/creative-and-content"
    },
    {
      "@type": "Thing",
      "name": "Brand Strategy",
      "url": "https://directdevelopment.com/services/brand-strategy"
    },
    {
      "@type": "Thing",
      "name": "Website Design & Development",
      "url": "https://directdevelopment.com/services/website-design-and-development"
    },
    {
      "@type": "Thing",
      "name": "Inbound Marketing",
      "url": "https://blog.directdevelopment.com/inbound-marketing-for-schools-methodology-and-more"
    },
    {
      "@type": "Thing",
      "name": "Graduate Enrollment",
      "url": "https://directdevelopment.com/solutions/graduate-lead-generation"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Marketing Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Enrollment Marketing",
            "url": "https://directdevelopment.com/services/enrollment-marketing"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Digital Advertising",
            "url": "https://directdevelopment.com/services/digital-advertising"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Search Optimization",
            "url": "https://directdevelopment.com/services/search-optimization"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot Onboarding & Support",
            "url": "https://directdevelopment.com/services/hubspot-onboarding-and-support"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Creative & Content",
            "url": "https://directdevelopment.com/services/creative-and-content"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Brand Strategy",
            "url": "https://directdevelopment.com/services/brand-strategy"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Website Design & Development",
            "url": "https://directdevelopment.com/services/website-design-and-development"
          }
        }
      ]
    }
  ]
}