Directive

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Directive",
  "url": "https://directiveconsulting.com/",
  "description": "Directive is a B2B marketing agency that elevates the focus of marketers from MQLs to qualified pipeline with a proven methodology that fuels the fastest growing B2B brands in the world. The agency offers integrated services across Performance, Commerce, and Communications divisions, leveraging its DiscoverabilityOS methodology and Stratos AI platform to drive measurable revenue growth for technology, industrial, and services brands.",
  "disambiguatingDescription": "Not to be confused with Directive Analytics, AgileDirective, or generic 'directive' terms; this is the B2B marketing agency founded by Garrett Mehrguth in 2013 known for its DiscoverabilityOS methodology and AI-powered Stratos platform.",
  "sameAs": [
    "https://www.linkedin.com/company/directive-consulting"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Website",
      "value": "https://directiveconsulting.com/",
      "url": "https://directiveconsulting.com/"
    },
    {
      "@type": "PropertyValue",
      "name": "Linkedin",
      "value": "https://www.linkedin.com/company/directive-consulting",
      "url": "https://www.linkedin.com/company/directive-consulting"
    }
  ],
  "dateModified": "2026-05-10T12:29:00.644",
  "legalName": "Directive Consulting",
  "logo": {
    "@type": "ImageObject",
    "url": "https://directiveconsulting.com/wp-content/themes/directive/images/logo.svg"
  },
  "foundingDate": "2013-01-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "5201 California Ave #150",
    "addressLocality": "Irvine",
    "addressRegion": "CA",
    "postalCode": "92617",
    "addressCountry": "US"
  },
  "slogan": "B2B Discoverability That Drives Revenue",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "info@directiveconsulting.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "B2B Marketing",
      "url": "https://directiveconsulting.com/"
    },
    {
      "@type": "Thing",
      "name": "SEO",
      "url": "https://directiveconsulting.com/services/seo-agency/"
    },
    {
      "@type": "Thing",
      "name": "PPC",
      "url": "https://directiveconsulting.com/services/ppc-agency/"
    },
    {
      "@type": "Thing",
      "name": "Content Marketing",
      "url": "https://directiveconsulting.com/services/content-marketing-agency/"
    },
    {
      "@type": "Thing",
      "name": "Demand Generation",
      "url": "https://directiveconsulting.com/services/b2b-demand-generation-agency/"
    },
    {
      "@type": "Thing",
      "name": "Account-Based Marketing",
      "url": "https://directiveconsulting.com/services/account-based-marketing-agency/"
    },
    {
      "@type": "Thing",
      "name": "Revenue Operations",
      "url": "https://directiveconsulting.com/services/revenue-operations/"
    },
    {
      "@type": "Thing",
      "name": "Answer Engine Optimization",
      "url": "https://directiveconsulting.com/services/answer-engine-optimization-aeo/"
    },
    {
      "@type": "Thing",
      "name": "Generative Engine Optimization",
      "url": "https://directiveconsulting.com/services/generative-engine-optimization-agency/"
    },
    {
      "@type": "Thing",
      "name": "Programmatic Advertising",
      "url": "https://directiveconsulting.com/services/programmatic-advertising-agency/"
    },
    {
      "@type": "Thing",
      "name": "Marketplace Strategy",
      "url": "https://directiveconsulting.com/services/marketplace-agency/"
    },
    {
      "@type": "Thing",
      "name": "Lifecycle Marketing",
      "url": "https://directiveconsulting.com/services/lifecycle-marketing-agency/"
    },
    {
      "@type": "Thing",
      "name": "Influencer Marketing",
      "url": "https://directiveconsulting.com/services/influencer-marketing-agency/"
    },
    {
      "@type": "Thing",
      "name": "Public Relations",
      "url": "https://directiveconsulting.com/services/pr-agency/"
    },
    {
      "@type": "Thing",
      "name": "Social Media Marketing",
      "url": "https://directiveconsulting.com/services/organic-social-media-agency/"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Performance Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Content Marketing",
            "url": "https://directiveconsulting.com/services/content-marketing-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Paid Media",
            "url": "https://directiveconsulting.com/services/ppc-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Performance Creative",
            "url": "https://directiveconsulting.com/services/performance-creative/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Programmatic Advertising",
            "url": "https://directiveconsulting.com/services/programmatic-advertising-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Revenue Operations",
            "url": "https://directiveconsulting.com/services/revenue-operations/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Startups Growth Program",
            "url": "https://directiveconsulting.com/startup-package/"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Commerce Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Marketplace Strategy",
            "url": "https://directiveconsulting.com/services/marketplace-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Lifecycle Marketing",
            "url": "https://directiveconsulting.com/services/lifecycle-marketing-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Shopping Campaigns",
            "url": "https://directiveconsulting.com/services/shopping-agency/"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Communications Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Influencer Marketing",
            "url": "https://directiveconsulting.com/services/influencer-marketing-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Organic Social Media",
            "url": "https://directiveconsulting.com/services/organic-social-media-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Paid Social Media",
            "url": "https://directiveconsulting.com/services/paid-social-marketing-agency/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Public Relations",
            "url": "https://directiveconsulting.com/services/pr-agency/"
          }
        }
      ]
    }
  ],
  "founder": [
    {
      "@type": "Person",
      "name": "Garrett Mehrguth"
    },
    {
      "@type": "Person",
      "name": "Tanner Shaffer"
    }
  ]
}