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Organization · Digital Marketing

Last updated 2026-05-21

Confirmed

IVICUO

IVICUO is a B2B revenue operations consulting firm that helps scale-ups build unified, scalable revenue engines. They specialize in B2B strategy, marketing automation, lead generation, and revenue architecture, enabling companies to move from disconnected go-to-market execution to integrated, insight-driven growth.

Not to be confused with Uvicuo or Visuo; this is the Madrid-based B2B revenue operations consultancy co-founded by Ivo Campos and Julien Hennico in 2018.

Extended Facts

Legal name IVICUO Marketing B2B SL
Founded 2018
Sales hello@ivicuo.com
Team size ~11-50 (2025)
Address Calle de Velázquez, 123, Madrid, Madrid, 28001, ES

Relationships

People

Ivo Campos Co-Founder
Julien Hennico Co-Founder

Products

Revenue Architecture Revenue Operations
CRM Optimization Revenue Operations
Go-To-Market Strategy Marketing Services
Marketing Automation Marketing Services
Lead Generation Marketing Services
Marketing Technology Stack Technology & Integration
HubSpot Implementation Technology & Integration

Identity Triangulation

Cross-platform entity consensus: 3 independent sources

SameAs links connect this entity to its canonical presence across authoritative platforms.

Schema Record

The Schema.org JSON-LD record for this entity. Available via the open API at the endpoint below.

/api/entity/ivicuo JSON-LD · No auth
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "IVICUO",
  "url": "https://www.ivicuo.com/",
  "description": "IVICUO is a B2B revenue operations consulting firm that helps scale-ups build unified, scalable revenue engines. They specialize in B2B strategy, marketing automation, lead generation, and revenue architecture, enabling companies to move from disconnected go-to-market execution to integrated, insight-driven growth.",
  "disambiguatingDescription": "Not to be confused with Uvicuo or Visuo; this is the Madrid-based B2B revenue operations consultancy co-founded by Ivo Campos and Julien Hennico in 2018.",
  "sameAs": [
    "https://www.linkedin.com/company/ivicuo",
    "https://www.crunchbase.com/organization/ivicuo"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Company website",
      "value": "https://www.ivicuo.com/",
      "url": "https://www.ivicuo.com/"
    },
    {
      "@type": "PropertyValue",
      "name": "LinkedIn",
      "value": "https://www.linkedin.com/company/ivicuo",
      "url": "https://www.linkedin.com/company/ivicuo"
    },
    {
      "@type": "PropertyValue",
      "name": "Crunchbase",
      "value": "https://www.crunchbase.com/organization/ivicuo",
      "url": "https://www.crunchbase.com/organization/ivicuo"
    }
  ],
  "dateModified": "2026-05-21T12:48:33.033",
  "legalName": "IVICUO Marketing B2B SL",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.ivicuo.com/wp-content/uploads/2023/02/ivicuo-logo.svg"
  },
  "foundingDate": "2018-10-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Calle de Velázquez, 123",
    "addressLocality": "Madrid",
    "addressRegion": "Madrid",
    "postalCode": "28001",
    "addressCountry": "ES"
  },
  "slogan": "Building Revenue Architecture for B2B Scale-Ups",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "hello@ivicuo.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "Revenue Operations",
      "url": "https://www.ivicuo.com/services/revenue-operations/"
    },
    {
      "@type": "Thing",
      "name": "Marketing Automation",
      "url": "https://www.ivicuo.com/services/marketing-automation/"
    },
    {
      "@type": "Thing",
      "name": "Lead Generation",
      "url": "https://www.ivicuo.com/services/lead-generation/"
    },
    {
      "@type": "Thing",
      "name": "Go-To-Market Strategy",
      "url": "https://www.ivicuo.com/services/go-to-market-strategy/"
    },
    {
      "@type": "Thing",
      "name": "CRM Optimization",
      "url": "https://www.ivicuo.com/services/crm-optimization/"
    },
    {
      "@type": "Thing",
      "name": "B2B Marketing",
      "url": "https://www.ivicuo.com/b2b-marketing/"
    },
    {
      "@type": "Thing",
      "name": "Account-Based Marketing",
      "url": "https://www.ivicuo.com/abm/"
    },
    {
      "@type": "Thing",
      "name": "Marketing Technology Stack",
      "url": "https://www.ivicuo.com/services/marketing-technology-stack/"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Revenue Operations",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Revenue Architecture",
            "url": "https://www.ivicuo.com/services/revenue-operations/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "CRM Optimization",
            "url": "https://www.ivicuo.com/services/crm-optimization/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Sales & Marketing Alignment",
            "url": "https://www.ivicuo.com/services/revenue-operations/"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Marketing Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Go-To-Market Strategy",
            "url": "https://www.ivicuo.com/services/go-to-market-strategy/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Marketing Automation",
            "url": "https://www.ivicuo.com/services/marketing-automation/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Lead Generation",
            "url": "https://www.ivicuo.com/services/lead-generation/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Account-Based Marketing",
            "url": "https://www.ivicuo.com/abm/"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Technology & Integration",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Marketing Technology Stack",
            "url": "https://www.ivicuo.com/services/marketing-technology-stack/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot Implementation",
            "url": "https://www.ivicuo.com/services/marketing-automation/"
          }
        }
      ]
    }
  ],
  "founder": [
    {
      "@type": "Person",
      "name": "Ivo Campos"
    },
    {
      "@type": "Person",
      "name": "Julien Hennico"
    }
  ]
}