MarketDesign Consulting

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "MarketDesign Consulting",
  "url": "https://www.marketdesignco.com/",
  "description": "MarketDesign Consulting (MDCo) is a boutique consulting firm serving technology start-ups, SaaS companies, solutions providers, VARs, and MSPs. The company specializes in unifying marketing, sales, and operations through strategic consulting, brand development, HubSpot expertise, and data-driven campaigns. Founded in 2018, MDCo was acquired by the Compugen Group of Companies effective January 1, 2024, and continues to operate as a distinct entity within the group.",
  "disambiguatingDescription": "Not to be confused with generic 'market design' economic theory or other firms with similar names; this is the Syracuse-based digital marketing and sales consulting firm for IT companies, acquired by Compugen in 2024.",
  "sameAs": [
    "https://www.linkedin.com/company/marketdesignco"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Company website",
      "value": "https://www.marketdesignco.com/",
      "url": "https://www.marketdesignco.com/"
    },
    {
      "@type": "PropertyValue",
      "name": "LinkedIn",
      "value": "https://www.linkedin.com/company/marketdesignco",
      "url": "https://www.linkedin.com/company/marketdesignco"
    }
  ],
  "dateModified": "2026-05-12T12:15:32.027",
  "legalName": "MarketDesign Consulting Inc.",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.marketdesignco.com/hubfs/2024-01-17%20MDCo%20News%20Assets/Compugen%20Group%20of%20Companies%20-%20MDCo%20-%20Logo%20-%20Horizontal%20-%20White%20-%20RGB.png"
  },
  "foundingDate": "2018-01-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "100 Clinton Square 126 North Salina Street",
    "addressLocality": "Syracuse",
    "addressRegion": "NY",
    "postalCode": "13202",
    "addressCountry": "US"
  },
  "slogan": "Your Irrefutable Engine of Growth",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "hello@marketdesignco.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "HubSpot",
      "url": "https://www.marketdesignco.com/hubspot"
    },
    {
      "@type": "Thing",
      "name": "Brand Development",
      "url": "https://www.marketdesignco.com/branding"
    },
    {
      "@type": "Thing",
      "name": "Digital Marketing",
      "url": "https://www.marketdesignco.com/digital-marketing"
    },
    {
      "@type": "Thing",
      "name": "Sales Enablement",
      "url": "https://www.marketdesignco.com/sales_enablement_training"
    },
    {
      "@type": "Thing",
      "name": "Answer Engine Optimization (AEO)",
      "url": "https://www.marketdesignco.com/answer-engine-optimization"
    },
    {
      "@type": "Thing",
      "name": "Content Marketing",
      "url": "https://www.marketdesignco.com/content-marketing"
    },
    {
      "@type": "Thing",
      "name": "Marketing Automation",
      "url": "https://www.marketdesignco.com/hubspot-marketing"
    },
    {
      "@type": "Thing",
      "name": "IT Marketing Services",
      "url": "https://www.marketdesignco.com/marketing"
    },
    {
      "@type": "Thing",
      "name": "Sales + Marketing Alignment",
      "url": "https://www.marketdesignco.com/sales_marketing_alignment"
    },
    {
      "@type": "Thing",
      "name": "Website Design",
      "url": "https://www.marketdesignco.com/website_design"
    }
  ],
  "memberOf": [
    {
      "@type": "Organization",
      "name": "Compugen Group of Companies"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Marketing Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Brand Development",
            "url": "https://www.marketdesignco.com/branding"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Digital Campaigns",
            "url": "https://www.marketdesignco.com/digital-marketing"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Content Marketing",
            "url": "https://www.marketdesignco.com/content-marketing"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Public Relations",
            "url": "https://www.marketdesignco.com/it_public_relations"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Website + AEO",
            "url": "https://www.marketdesignco.com/web_seo"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "HubSpot Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot Managed Services",
            "url": "https://www.marketdesignco.com/optimization-engine-hubspot-users"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot Marketing + Content",
            "url": "https://www.marketdesignco.com/hubspot-marketing"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot Sales",
            "url": "https://www.marketdesignco.com/hubspot_for_sales"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "HubSpot CRM",
            "url": "https://www.marketdesignco.com/hubspot_crm_for_tech"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Sales Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Sales as a Service",
            "url": "https://www.marketdesignco.com/sales-as-a-service"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Sales Enablement Training",
            "url": "https://www.marketdesignco.com/sales_enablement_training"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Sales + Marketing Alignment",
            "url": "https://www.marketdesignco.com/sales_marketing_alignment"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Operations Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "People",
            "url": "https://www.marketdesignco.com/it-people-process-services"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Process",
            "url": "https://www.marketdesignco.com/marketing_sales_process"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Platform",
            "url": "https://www.marketdesignco.com/it-platform-tool-selection"
          }
        }
      ]
    }
  ],
  "award": [
    "Ranked No. 131 on Inc. Magazine's list of the Northeast Region's Fastest-Growing Private Companies (2024)"
  ],
  "founder": [
    {
      "@type": "Person",
      "name": "Kara Rudy"
    }
  ]
}