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Entities Organizations SalesPlaybook

Organization · Digital Marketing

Last updated 2026-04-22

Confirmed

SalesPlaybook

SalesPlaybook is a B2B sales agency helping SaaS startup founders in the DACH region build and scale sales across their 0-20MM ARR growth journey. The company provides hands-on pipeline generation, revenue enablement (coaching, training), and HubSpot CRM services to help clients scale efficiently without making costly mistakes.

Extended Facts

Legal name SalesPlaybook AG
Founded 2019
Contact hello@thesalesplaybook.com · sales
Team size ~11-50 (2025)
Address Badenerstrasse 114, Schlieren, Zurich, 8952, CH

Relationships

People

Manuel Hartmann Co-founder & CEO

Products

LinkedIn GTM Pipeline Generation
AI Outbound Pipeline Generation
GTM Automations Pipeline Generation
Sales Coaching Revenue Enablement
CRM Implementation HubSpot Services

Identity Triangulation

Cross-platform entity consensus: 2 independent sources

SameAs links connect this entity to its canonical presence across authoritative platforms.

Schema Record

The Schema.org JSON-LD record for this entity. Available via the open API at the endpoint below.

/api/entity/sales-playbook JSON-LD · No auth
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "SalesPlaybook",
  "url": "https://www.thesalesplaybook.com/",
  "description": "SalesPlaybook is a B2B sales agency helping SaaS startup founders in the DACH region build and scale sales across their 0-20MM ARR growth journey. The company provides hands-on pipeline generation, revenue enablement (coaching, training), and HubSpot CRM services to help clients scale efficiently without making costly mistakes.",
  "sameAs": [
    "https://yellowpages.swiss/location.cfm?key=2419087&company=SalesPlaybook-AG&art=HRB",
    "https://www.linkedin.com/company/the-sales-playbook/"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Website",
      "value": "https://yellowpages.swiss/location.cfm?key=2419087&company=SalesPlaybook-AG&art=HRB",
      "url": "https://yellowpages.swiss/location.cfm?key=2419087&company=SalesPlaybook-AG&art=HRB"
    },
    {
      "@type": "PropertyValue",
      "name": "Linkedin",
      "value": "https://www.linkedin.com/company/the-sales-playbook/",
      "url": "https://www.linkedin.com/company/the-sales-playbook/"
    }
  ],
  "dateModified": "2026-04-22T13:35:56.273",
  "legalName": "SalesPlaybook AG",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.thesalesplaybook.com/images/logo.svg"
  },
  "foundingDate": "2019-02-06T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Badenerstrasse 114",
    "addressLocality": "Schlieren",
    "addressRegion": "Zurich",
    "postalCode": "8952",
    "addressCountry": "CH"
  },
  "slogan": "Scale Pipeline & Revenue. Not Headcount & Costs.",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "hello@thesalesplaybook.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "HubSpot CRM",
      "url": "https://www.thesalesplaybook.com/crm-services"
    },
    {
      "@type": "Thing",
      "name": "Pipeline Generation",
      "url": "https://www.thesalesplaybook.com/pipeline-generation-salesplaybook"
    },
    {
      "@type": "Thing",
      "name": "Revenue Enablement",
      "url": "https://www.thesalesplaybook.com/revenue-enablement"
    },
    {
      "@type": "Thing",
      "name": "B2B Sales",
      "url": "https://www.thesalesplaybook.com/about-us"
    },
    {
      "@type": "Thing",
      "name": "Sales Coaching",
      "url": "https://www.thesalesplaybook.com/revenue-enablement"
    },
    {
      "@type": "Thing",
      "name": "LinkedIn GTM",
      "url": "https://www.thesalesplaybook.com/linkedin-gtm"
    },
    {
      "@type": "Thing",
      "name": "AI Outbound",
      "url": "https://www.thesalesplaybook.com/ai-outbound"
    },
    {
      "@type": "Thing",
      "name": "GTM Automations",
      "url": "https://www.thesalesplaybook.com/sales-efficiency"
    },
    {
      "@type": "Thing",
      "name": "SaaS",
      "url": "https://www.thesalesplaybook.com/about-us"
    },
    {
      "@type": "Thing",
      "name": "SalesPlaybook",
      "url": "https://www.thesalesplaybook.com/"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Pipeline Generation",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "LinkedIn GTM",
            "url": "https://www.thesalesplaybook.com/linkedin-gtm"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "AI Outbound",
            "url": "https://www.thesalesplaybook.com/ai-outbound"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "GTM Automations",
            "url": "https://www.thesalesplaybook.com/sales-efficiency"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "Revenue Enablement",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Sales Coaching",
            "url": "https://www.thesalesplaybook.com/revenue-enablement"
          }
        }
      ]
    },
    {
      "@type": "OfferCatalog",
      "name": "HubSpot Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "CRM Implementation",
            "url": "https://www.thesalesplaybook.com/crm-services"
          }
        }
      ]
    }
  ],
  "founder": [
    {
      "@type": "Person",
      "name": "Manuel Hartmann"
    }
  ]
}