Entities Organizations Senior Living SMART
Organization · Digital Marketing
Last updated 2026-05-08
ConfirmedSenior Living SMART
Senior Living SMART is a full-service digital marketing agency focused exclusively on senior living communities. The company helps multi-site operators attract the right prospects, book more tours, and increase move-ins by delivering proven marketing strategies that reduce reliance on third-party lead sources. Founded in 2012 by industry veterans Debbie Howard and Andréa Catizone, the agency combines deep sector expertise with in-house capabilities in digital marketing, website development, lead nurturing, automation, paid advertising, and AI-driven solutions.
Not to be confused with general 'senior living' directories or property management firms; this is the Plymouth, MA-based marketing agency founded in 2012 by Debbie Howard and Andréa Catizone, focused on occupancy growth through digital marketing.
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Extended Facts
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Products
Identity Triangulation
Cross-platform entity consensus: 2 independent sources
SameAs links connect this entity to its canonical presence across authoritative platforms.
Schema Record
The Schema.org JSON-LD record for this entity. Available via the open API at the endpoint below.
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Senior Living SMART",
"url": "https://seniorlivingsmart.com/",
"description": "Senior Living SMART is a full-service digital marketing agency focused exclusively on senior living communities. The company helps multi-site operators attract the right prospects, book more tours, and increase move-ins by delivering proven marketing strategies that reduce reliance on third-party lead sources. Founded in 2012 by industry veterans Debbie Howard and Andréa Catizone, the agency combines deep sector expertise with in-house capabilities in digital marketing, website development, lead nurturing, automation, paid advertising, and AI-driven solutions.",
"disambiguatingDescription": "Not to be confused with general 'senior living' directories or property management firms; this is the Plymouth, MA-based marketing agency founded in 2012 by Debbie Howard and Andréa Catizone, focused on occupancy growth through digital marketing.",
"sameAs": [
"https://www.linkedin.com/company/senior-living-smart"
],
"identifier": [
{
"@type": "PropertyValue",
"name": "Company website",
"value": "https://seniorlivingsmart.com/",
"url": "https://seniorlivingsmart.com/"
},
{
"@type": "PropertyValue",
"name": "LinkedIn",
"value": "https://www.linkedin.com/company/senior-living-smart",
"url": "https://www.linkedin.com/company/senior-living-smart"
}
],
"dateModified": "2026-05-08T12:58:51.275",
"legalName": "Senior Living SMART",
"foundingDate": "2012-01-01T00:00:00",
"address": {
"@type": "PostalAddress",
"streetAddress": "225 Water St A 110",
"addressLocality": "Plymouth",
"addressRegion": "MA",
"postalCode": "02360",
"addressCountry": "US"
},
"slogan": "More Than a Senior Living Marketing Agency - Your Occupancy Partner",
"contactPoint": {
"@type": "ContactPoint",
"email": "info@seniorlivingsmart.com",
"contactType": "sales"
},
"knowsAbout": [
{
"@type": "Thing",
"name": "Senior Living Marketing",
"url": "https://seniorlivingsmart.com/digital-marketing-solutions/"
},
{
"@type": "Thing",
"name": "Lead Nurturing",
"url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
},
{
"@type": "Thing",
"name": "Paid Advertising",
"url": "https://seniorlivingsmart.com/paid-advertising/"
},
{
"@type": "Thing",
"name": "Website Design & Development",
"url": "https://seniorlivingsmart.com/website-design-development/"
},
{
"@type": "Thing",
"name": "AI in Senior Living",
"url": "https://seniorlivingsmart.com/ai-in-senior-living/"
},
{
"@type": "Thing",
"name": "Content Marketing",
"url": "https://seniorlivingsmart.com/content-marketing/"
},
{
"@type": "Thing",
"name": "Marketing Automation",
"url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
},
{
"@type": "Thing",
"name": "Data Analytics",
"url": "https://seniorlivingsmart.com/data-analytics/"
},
{
"@type": "Thing",
"name": "Speed to Lead",
"url": "https://seniorlivingsmart.com/speed-to-the-lead/"
},
{
"@type": "Thing",
"name": "Marketing Strategy",
"url": "https://seniorlivingsmart.com/better-marketing-strategy/"
}
],
"hasOfferCatalog": [
{
"@type": "OfferCatalog",
"name": "Digital Marketing Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Digital Marketing",
"url": "https://seniorlivingsmart.com/digital-marketing-solutions/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Website Design & Development",
"url": "https://seniorlivingsmart.com/website-design-development/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Lead Nurturing & Automation",
"url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Paid Ads/Google Ads",
"url": "https://seniorlivingsmart.com/paid-advertising/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Content Development",
"url": "https://seniorlivingsmart.com/content-marketing/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Traditional Marketing",
"url": "https://seniorlivingsmart.com/print-traditional-marketing/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "AI in Senior Living",
"url": "https://seniorlivingsmart.com/ai-in-senior-living/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Price Estimator Tool",
"url": "https://smart.seniorlivingsmart.com/smart-pricing-estimator"
}
}
]
}
],
"founder": [
{
"@type": "Person",
"name": "Debbie Howard"
},
{
"@type": "Person",
"name": "Andréa Catizone"
}
]
}