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Entities Organizations Senior Living SMART

Organization · Digital Marketing

Last updated 2026-05-08

Confirmed

Senior Living SMART

Senior Living SMART is a full-service digital marketing agency focused exclusively on senior living communities. The company helps multi-site operators attract the right prospects, book more tours, and increase move-ins by delivering proven marketing strategies that reduce reliance on third-party lead sources. Founded in 2012 by industry veterans Debbie Howard and Andréa Catizone, the agency combines deep sector expertise with in-house capabilities in digital marketing, website development, lead nurturing, automation, paid advertising, and AI-driven solutions.

Not to be confused with general 'senior living' directories or property management firms; this is the Plymouth, MA-based marketing agency founded in 2012 by Debbie Howard and Andréa Catizone, focused on occupancy growth through digital marketing.

Extended Facts

Legal name Senior Living SMART
Founded 2012
Sales info@seniorlivingsmart.com
Team size ~11-50 (2026)
Address 225 Water St A 110, Plymouth, MA, 02360, US

Relationships

Products

Digital Marketing Digital Marketing Services
Website Design & Development Digital Marketing Services
Lead Nurturing & Automation Digital Marketing Services
Paid Ads/Google Ads Digital Marketing Services
Content Development Digital Marketing Services
Traditional Marketing Digital Marketing Services
AI in Senior Living Digital Marketing Services
Price Estimator Tool Digital Marketing Services

Identity Triangulation

Cross-platform entity consensus: 2 independent sources

SameAs links connect this entity to its canonical presence across authoritative platforms.

Schema Record

The Schema.org JSON-LD record for this entity. Available via the open API at the endpoint below.

/api/entity/senior-living-smart JSON-LD · No auth
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Senior Living SMART",
  "url": "https://seniorlivingsmart.com/",
  "description": "Senior Living SMART is a full-service digital marketing agency focused exclusively on senior living communities. The company helps multi-site operators attract the right prospects, book more tours, and increase move-ins by delivering proven marketing strategies that reduce reliance on third-party lead sources. Founded in 2012 by industry veterans Debbie Howard and Andréa Catizone, the agency combines deep sector expertise with in-house capabilities in digital marketing, website development, lead nurturing, automation, paid advertising, and AI-driven solutions.",
  "disambiguatingDescription": "Not to be confused with general 'senior living' directories or property management firms; this is the Plymouth, MA-based marketing agency founded in 2012 by Debbie Howard and Andréa Catizone, focused on occupancy growth through digital marketing.",
  "sameAs": [
    "https://www.linkedin.com/company/senior-living-smart"
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "name": "Company website",
      "value": "https://seniorlivingsmart.com/",
      "url": "https://seniorlivingsmart.com/"
    },
    {
      "@type": "PropertyValue",
      "name": "LinkedIn",
      "value": "https://www.linkedin.com/company/senior-living-smart",
      "url": "https://www.linkedin.com/company/senior-living-smart"
    }
  ],
  "dateModified": "2026-05-08T12:58:51.275",
  "legalName": "Senior Living SMART",
  "foundingDate": "2012-01-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "225 Water St A 110",
    "addressLocality": "Plymouth",
    "addressRegion": "MA",
    "postalCode": "02360",
    "addressCountry": "US"
  },
  "slogan": "More Than a Senior Living Marketing Agency - Your Occupancy Partner",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "info@seniorlivingsmart.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "Senior Living Marketing",
      "url": "https://seniorlivingsmart.com/digital-marketing-solutions/"
    },
    {
      "@type": "Thing",
      "name": "Lead Nurturing",
      "url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
    },
    {
      "@type": "Thing",
      "name": "Paid Advertising",
      "url": "https://seniorlivingsmart.com/paid-advertising/"
    },
    {
      "@type": "Thing",
      "name": "Website Design & Development",
      "url": "https://seniorlivingsmart.com/website-design-development/"
    },
    {
      "@type": "Thing",
      "name": "AI in Senior Living",
      "url": "https://seniorlivingsmart.com/ai-in-senior-living/"
    },
    {
      "@type": "Thing",
      "name": "Content Marketing",
      "url": "https://seniorlivingsmart.com/content-marketing/"
    },
    {
      "@type": "Thing",
      "name": "Marketing Automation",
      "url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
    },
    {
      "@type": "Thing",
      "name": "Data Analytics",
      "url": "https://seniorlivingsmart.com/data-analytics/"
    },
    {
      "@type": "Thing",
      "name": "Speed to Lead",
      "url": "https://seniorlivingsmart.com/speed-to-the-lead/"
    },
    {
      "@type": "Thing",
      "name": "Marketing Strategy",
      "url": "https://seniorlivingsmart.com/better-marketing-strategy/"
    }
  ],
  "hasOfferCatalog": [
    {
      "@type": "OfferCatalog",
      "name": "Digital Marketing Services",
      "itemListElement": [
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Digital Marketing",
            "url": "https://seniorlivingsmart.com/digital-marketing-solutions/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Website Design & Development",
            "url": "https://seniorlivingsmart.com/website-design-development/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Lead Nurturing & Automation",
            "url": "https://seniorlivingsmart.com/lead-nuturing-automation/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Paid Ads/Google Ads",
            "url": "https://seniorlivingsmart.com/paid-advertising/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Content Development",
            "url": "https://seniorlivingsmart.com/content-marketing/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Traditional Marketing",
            "url": "https://seniorlivingsmart.com/print-traditional-marketing/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "AI in Senior Living",
            "url": "https://seniorlivingsmart.com/ai-in-senior-living/"
          }
        },
        {
          "@type": "Offer",
          "itemOffered": {
            "@type": "Service",
            "name": "Price Estimator Tool",
            "url": "https://smart.seniorlivingsmart.com/smart-pricing-estimator"
          }
        }
      ]
    }
  ],
  "founder": [
    {
      "@type": "Person",
      "name": "Debbie Howard"
    },
    {
      "@type": "Person",
      "name": "Andréa Catizone"
    }
  ]
}