The Middle Six

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "The Middle Six",
  "url": "https://themiddlesix.com/",
  "description": "The Middle Six is a sales and marketing agency that works with small business owners, sales managers, and individual sales professionals nationwide who are ready to stop guessing and start growing. The company specializes in sales enablement, helping clients build repeatable sales processes, optimize HubSpot CRM, train sales teams, and create marketing that supports the pipeline. They are a HubSpot Gold Partner and WBENC-certified women-owned business with deep expertise in the AEC and construction industries.",
  "disambiguatingDescription": "Not to be confused with 'Middle of Six' (a marketing consultancy) or the general concept of 'the middle six' in sales funnels; this is the Milwaukee-based sales and marketing agency founded by Lisa Proeber in 2022.",
  "sameAs": [
    "https://www.linkedin.com/company/the-middle-six"
  ],
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      "@type": "PropertyValue",
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      "url": "https://themiddlesix.com/"
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      "@type": "PropertyValue",
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      "url": "https://www.linkedin.com/company/the-middle-six"
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  ],
  "dateModified": "2026-06-10T15:22:37.472",
  "legalName": "The Middle Six",
  "foundingDate": "2022-01-01T00:00:00",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "313 N. Plankinton Ave. Suite 207",
    "addressLocality": "Milwaukee",
    "addressRegion": "WI",
    "postalCode": "53203",
    "addressCountry": "US"
  },
  "slogan": "Sales is 50% art, 50% science.",
  "contactPoint": {
    "@type": "ContactPoint",
    "email": "info@themiddlesix.com",
    "contactType": "sales"
  },
  "knowsAbout": [
    {
      "@type": "Thing",
      "name": "Sales Training",
      "url": "https://themiddlesix.com/sales-training/"
    },
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      "@type": "Thing",
      "name": "HubSpot CRM",
      "url": "https://themiddlesix.com/services/hubspot-crm-architecture-implementation/"
    },
    {
      "@type": "Thing",
      "name": "Tactical Sales Planning",
      "url": "https://themiddlesix.com/services/small-businesses/tactical-sales-plan/"
    },
    {
      "@type": "Thing",
      "name": "Sales Process Mapping",
      "url": "https://themiddlesix.com/services/sales-process-mapping/"
    },
    {
      "@type": "Thing",
      "name": "Sales Boot Camp",
      "url": "https://themiddlesix.com/events/sales-training-in-milwaukee/"
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      "name": "Sales Talent Acquisition",
      "url": "https://themiddlesix.com/services/small-businesses/sales-talent-acquisition/"
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      "name": "Marketing for Sales Enablement",
      "url": "https://themiddlesix.com/services/sales-enablement-marketing/"
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    {
      "@type": "Thing",
      "name": "AEC Industry Sales",
      "url": "https://themiddlesix.com/resources/case-studies/"
    }
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  "memberOf": [
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      "@type": "Organization",
      "name": "WBENC"
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      "name": "HubSpot Gold Partner"
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  "hasOfferCatalog": [
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  "founder": [
    {
      "@type": "Person",
      "name": "Lisa Proeber"
    }
  ]
}